- Meta has filed a new legal action in opposition to the FTC’s restrictions on its use of user data for ad targeting, particularly concerning teen users.
- The case originates from Meta’s 2019 settlement with the FTC, in which it was fined $5 billion for data privacy violations related to the Cambridge Analytica scandal.
- The FTC is seeking to extend the settlement to include new provisions that prevent Meta from profiting off of data collected from users under 18 and implementing restrictions on facial recognition technology.
Meta Fights FTC on User Data Restrictions
Meta has filed a new legal action against the FTC’s restrictions on its use of user data for ad targeting, particularly for teen users. The case stems from Meta’s 2019 settlement with the FTC, where it was fined $5 billion for data privacy violations related to the Cambridge Analytica scandal. The FTC is seeking to extend the settlement to include new provisions that prevent Meta from profiting off of data collected from users under the age of 18 and implementing restrictions on facial recognition technology. In response, Meta has claimed that the FTC’s actions are unconstitutional. The case is ongoing, but it has significant implications for Meta’s development of new systems aligned with virtual reality usage and customization of user experiences within its metaverse platforms.