An Inside Look at Meta’s Latest Data Insights
Meta has released its latest report on content violations, hacking attempts, and feed engagement, revealing some interesting trends and statistics. For example, the report shows that a large percentage of Facebook posts in the U.S. do not include links to external sources, making it harder for publishers to get organic referrals from the platform. Additionally, the top viewed and shared content on Facebook includes celebrity news and heartwarming holiday stories.
Meta has also made changes to its enforcement processes, resulting in a decrease in the prevalence of fake accounts on Facebook. The company has detected small-scale threat operations originating from various countries, as well as a Russian-based influence operation called “Doppleganger.” Despite these changes, Meta claims to have seen no significant impact on the prevalence of violating content, and enforcement mistakes have decreased with its new approach.
For more insights from Meta’s latest report, visit their Transparency Center for a deeper understanding of what’s resonating on Facebook and the company’s safety efforts.