Instagram’s “2024 Trend Talk” Reveals Key Trends for the Year Ahead
Instagram has released its “2024 Trend Talk” in partnership with WGSN, providing insights into the top trends to watch for in the coming year. The survey, conducted among users in the U.S., U.K., Brazil, India, and South Korea, highlights the rising trends in various categories, including social media, fashion, and lifestyle. According to the data, Gen Z users are increasingly using social media for meaningful connections and to stay connected with friends and family. The report also predicts fashion trends for 2024, such as modest dressing and sustainable practices like thrifting and repeating outfits. This overview of key trends among younger audiences offers valuable insights for content strategies and planning for the future.
Read more about Instagram’s “2024 Trend Talk” here.