Instagram Confirms: Your Logo on Reels is Perfect!

Oct 24, 2024 | Instagram News

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  • Instagram chief Adam Mosseri clarifies that including your own brand’s logo in Reels will not impact their reach
  • In 2021, Instagram implemented a discovery penalty for Reels with the TikTok logo to discourage reposting from other apps
  • Posting Reels with your own branding is allowed and will not result in a reach penalty
  • An Important Note from Instagram Chief Adam Mosseri

    Here’s a quick, but important note from Instagram chief Adam Mosseri: As per the above clip, Mosseri clarifies that including your own brand’s logo will not impact the reach of your Reels on Instagram.

    Back in 2021, Instagram implemented a discovery penalty for Reels that include the TikTok logo on them, in order to disincentivize users re-posting content between the two apps. So, to clarify, don’t re-post TikToks to Reels with the TikTok logo if you’re looking to reach a broader audience. But if you want to create a Reel that includes your own branding, that’s not a problem.

    For more information on social media updates, visit https://teat.ai.



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