Revolutionary Meta Urges Advertisers to Buy Boosted Desktop Posts

Feb 17, 2024 | Instagram News

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[[SUMMARY]]

  • Meta announces new ways for small businesses to avoid Apple’s fees on ad campaigns
  • Apple to charge iOS users a 30% service charge on boosted posts purchased in the app
  • Meta guiding advertisers to boost posts on desktop to avoid extra fees
  • [[HEADER]]

    Meta Introduces Ways for Small Businesses to Avoid Apple’s Fees on Ad Campaigns

    [[REWRITTEN]]

    Meta has announced new ways to help small businesses avoid paying Apple’s fees on ad campaigns in its apps. Apple will begin charging iOS users a 30% service charge on boosted posts purchased in the app, which Meta is pushing onto buyers. To support small businesses, advertisers can now go to Instagram.com and Facebook.com on mobile and desktop to boost their content and avoid the Apple service charge. For more information, visit https://teat.ai.



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