- Will TikTok and X survive in the U.S.? How will generative AI impact social media in 2025?
- Social Media Today highlights key developments for marketers to watch this year.
- Topics include user migration between platforms, social commerce growth, and more.
A Year of Social Media Turmoil: What Marketers Need to Know in 2025
Buckle in for a topsy-turvy year in social media as burning questions about TikTok, X, and generative AI remain at the forefront. Social Media Today has gathered recent articles examining important developments for marketers to keep an eye on in 2025. From user migration to social commerce growth, this content aims to provide marketers with a useful playbook as strategies for the year take shape.